- Upload
- Ideal customer profile (ICP) document · sales-team playbook · sample qualified vs disqualified leads
- Show examples
- Thirty contact-form submissions, half qualified and assigned to a rep, half disqualified.
- Describe
- Score on company size, industry fit, role seniority, and budget signals. Discard obvious spam. If the company is in our ICP and the role is decision-maker, route to the AE pool. If borderline, route to SDR review.
- Output
- Lead score 0–100 + routing decision (AE / SDR / drop), with the reason. Posted to your CRM.